For the fourth year in a row, Converse participated in Sneakerville, the largest sneaker culture festival in the region.
The event visited 25,000 people and gathered all the most important sneaker brands.
The Converse brand presented itself with the most prominent silhouette of this season: CTAS Cruise, creating a look&feel of a music studio where visitors played instruments, while brand ambassadors performed live jamming sessions for all sneaker culture fans.