Triple Jump Group successfully hosted the official launch event for Scholl, introducing the brand to the Serbian market through the unique BURO x Scholl Editorial Experience. In collaboration with one of the region's leading fashion and lifestyle media platforms, Scholl was presented through a contemporary fashion concept that highlighted the brand's unique blend of aesthetics, comfort, and rich heritage.
The event concept was built around the idea that the shoe is the starting point of every look. Selected influencers created authentic outfits inspired by their Scholl models, while a live editorial photoshoot resulted in premium content that will continue to live across digital and PR channels.
Through this event, Scholl was successfully positioned as a contemporary lifestyle and fashion brand while staying true to the values that have defined it for more than a century: innovation, exceptional design, and comfort.


